Find Your next move→
You've worked at the top of your industry, and spent decades building expertise, judgement, credibility and connections.
Now you can put this to work in a business of your own, combining your expertise and the latest AI tools to run your own show. The Encore Partnership™ helps you find the right commercial opportunity, validate real demand and build a business with serious income potential in 12 weeks.
TURN YOUR EXPERTISE INTO A HIGH REVENUE BUSINESS
Experience wins
Imagine work that pays properly, fits the life you want now and puts your experience back at the centre of what you do.
More control. Better clients. Greater freedom. A business built around your strengths, not somebody else’s rules.
I know what that feels like because I’ve built it for myself. I’ve also had the false starts, wrong turns and moments of wondering what on earth to do next.
That's why The Encore Partnership™ exists.
You don't have to figure it out alone.
People struggle on their own for too long
THE ENCORE PROGRAMME™
FOR EXPERIENCED PROFESSIONALS WHO WANT TO BREAK OUT ON THEIR OWN AND GET THEIR BUSINESS SET UP PROPERLY, FAST.
A PRIVATE ACCELERATOR
When I'm not working with founders, I'm usually knee-deep in an interiors project, chasing down art with a story behind it, or making a case for why AI should be doing the boring bits of your business so you don't have to.
I've founded eight companies, written a book on how to get through the hardest parts of running a start up, and I'm still stubborn enough to think business should work for your life, not the other way round.
Dog OBSESSED, ENNEAGRAM 3, CHRONIC OVERACHIEVER, AI LOver, interiors ENTHUSIAST
Hi, I’m Jo, Your Business BFF + Encore Partner.
LATTEs CONSUMED
64 +
FIVE STAR REVIEWS
founders mentored
250+
150 +
I was on my seventh business, was an award winning Founder CEO, running a company with staff, tech, investment, debt and a rather high profile.
So when it collapsed I was heartbroken and broke, in my mid fifties and after many, many job applications, panicking about maintaining my income and home life.
So I went back to what I know and love: the skills people have consistently sought from me for years. Business expertise and knowledge built from decades advising startups, SMEs and founders.
And thanks to my own painful experience, I can now help others avoid the mistakes I made running my own show.
I've turned my experiences from running and mentoring businesses, attending and advising world class incubators, accelerators, and venture studios into a set of shortcuts.
I've combined this with my extensive training in AI consultancy, go-to-market, and business management, plus my knowledge of what has worked and what hasn't for literally hundreds of founders I've worked with through my consultancy.
I now deliver these shortcuts personally to my 1:1 clients, and have developed them into a training that will fast track your own Encore.
Three years ago,
I was broke and broken, tired and overwhelmed.
i can help because i've been there
— Jane, CEO, high wycombe
“Honestly, elements of this programme CHANGED MY WAY OF WORKING FOREVER and will enrich my WHOLE LIFE.”
You can’t risk spending the next two years finding out an idea was never commercially strong enough.
You still want to earn well. You just don’t want the old version of work anymore.
You know you have valuable experience. You’re just not sure what to build around it.
challenges you might be facing:
Use what you already know, modern AI tools and expert support to create something commercially strong, relevant and genuinely yours.
A business worth getting excited about
Choose the clients, pace, projects and priorities that suit the life you want now.
More control over how you work
Build something with the potential to pay properly, rather than starting again at the bottom.
Income that reflects your experience
WHAT YOU WANT / WHAT YOU WANT / WHAT YOU
Start at Step 1 or 2 if you're evaluating your options.
Jump to 3 if you are ready to go.
Business Creation + Strategy for Game changers
If the evidence stacks up, spend 12 weeks turning it into a high-revenue, low cost business through
The Encore Programme™.
BUILD IT
Pressure-test the strongest opportunity through
The Encore Diagnostic™
before you commit serious time or money.
TEST IT
Use the free
Next Move™ Workshop
and identify where your experience has the strongest commercial potential.
FIND IT
HOW ENCORE WORKS
The Next Move™ Workshop is a free 90-minute online working session for experienced professionals who know they want something more, but are not yet sure what the smartest commercial move is.
You’ll uncover where your experience has the strongest commercial value, what your next chapter needs to earn, which business models fit the life you want now and which opportunity is worth pressure-testing further.
Leave with one opportunity worth testing,
not another list of ideas.
Grab your seat today and find the business hiding in your experience!
four decisions for your next chapter
FREE webinar ALERT!
Think you’ve found it? Now pressure-test it.
The Encore Diagnostic™ pressure-tests your strongest opportunity against six commercial realities: demand, buyer, pricing, income potential, route to market and fit with the life you want now.
You finish with an in depth personal report - your Encore Verdict™:
BACK IT. ADAPT IT. OR BIN IT.
This identifies the gaps you need to address before investing significant time or money into it.
So you can make the decision with evidence, not optimism.
You have decades of experience and plenty of ideas. The question is which one is actually worth backing with your time, money and reputation.
Test IF THE IDEA REALLY STACKS UP.
A 12-week implementation mastermind programme designed to turn the right use of your expertise into a commercially validated, high-revenue business with a clear route to the income you want next.
You don't spend 12 weeks learning how to build a business.
You spend 12 weeks building yours.
SO NOW YOU ARE READY to build, LET ME INTRODUCE:
READY TO BUILD THAT BUSINESS?
Evaluate now
- Rediscover Your Value™, recognise the knowledge, skills and experience people will happily pay for, so you stop underselling twenty years of it.
- Reposition Your Expertise™, package decades of experience into an offer that is relevant to today's market, not the role you used to hold.
- Design Your Next Chapter™, choose the business and lifestyle that fits who you are today, consulting, advisory, fractional or a service business.
Evaluate
The Encore Method breakdown:
Build now
- The AI Advantage™, use AI to amplify your expertise and save hours of admin every week, so a small setup runs like a big one - 2 tracks beginner and intermediate.
- The Business Engine™, create the underlying structure - offers, pricing, marketing and simple systems that generate consistent income
- The Visibility Method™, build authority, attract clients and become known for what you do best, through relationship-based acquisition, not heavy sales outreach
Build
Grow now
- The Funding Readiness Method™, work out what your business really needs to create a legacy, decide how it should be funded, and choose the right route from revenue, self-funding, grants, loans, investment or other capital.
- The Encore Community™, building on our weekly momentum, accountability and peer support that keep experienced professionals moving and not building alone.
- The Opportunity Network™, the collaborations, referrals, consulting opportunities and trusted introductions that come from being in the room
Grow
reserve my seat →
I work with a maximum of ten curated individuals at a time, in weekly group workshops covering the modules above in detail. In addition you will work on progressing your milestones between sessions and will have access to your peer group, regular additional Masterclasses and monthly one to one office hours with me.
Programme structure
reserve my seat →
Find your own Encore, with balance and contentment in your life.
Enjoy a weekly momentum of business growth and a valuable peer community.
Build an efficient business with AI led tools.
Fill your calendar with your dream clients that make your heart happy.
Replace Your 9-5 Income and make more in a month than ever before.
THE RESULTS
How does this sound?
REAL PEOPLE
REAL RESULTS
For full 12 week programme. Paid in 3 instalments 4 weeks apart.
The AI Advantage Toolkit™
The Encore Network™
The Encore Library™
The Encore Programme™
The Encore Diagnostic™ & Verdict™
The AI Advantage Toolkit
The Encore Network
The Encore Library
The Encore Programme
The Encore Diagnostic
The AI Advantage Toolkit™
The Encore Network™
The Encore Library™
The Encore Programme™
The Encore Diagnostic™ & Verdict™
The AI Advantage Toolkit
1 Payment of £2500
One Payment
3 Payments of £850
The Encore Network
The Encore Library
The Encore Programme
The Encore Diagnostic
Payment Plan
select the plan that works for you:
— katie, Course Student
“If you're on the fence, let me just say this is the absolute best decision you can make.”
reserve my seat →
Know what you need to do to build your audience
Know how to use AI to help you run a streamlined business
Have a clear actionable plan in place for getting your business on solid ground
Be able to clearly articulate what you do and who you do it for, on demand, confidently
Increase your revenue potential (our clients report an increase over 250%).
Be booking your ideal clients and working on projects that bring high reward - both financially and creatively.
by the end of this course, you will
I'm sharing 30+ years experience working with hundreds of founders and running eight of my own businesses so you can get up and running fast.
you don't have to start from
nothing.
Over the years I have seen hundreds of business plans, marketing strategies, AI blueprints, Business Brain docs, business strategy documents, risk registers, forecast spreadsheets and systems and processes for running a business. It is overwhelming.
I have put together a library of the absolute best versions of these key business documents - the ones that I actually use and give to my clients. This will save you hours and give you a tool kit to help keep you on track.
Access the encore library
continue with Masterclasses, events
and community.
I'll introduce you to my own network, invite you to be part of a community of your peers - people in exactly the same position as you, help you rebuild the connections you've lost touch with, and point you towards events genuinely worth your time.
Real relationships, built over years, opened up to you.
My network has been a huge part of my own success. Partnerships, collaborations, expert advice, and people I can call when things get tough and I need answers fast.
I'm building this into The Encore Network,
your next step once you've been through the Encore Programme.
You likely already have expertise and a network built over years.
Redundancy or a career change can cut you off from those rooms and relationships, even if it doesn't erase what you've built. This is about reconnecting you, rather than starting from scratch.
be part of the encore network
But I can only take you so far. You need to apply what you will learn and invest sweat equity into your vision - it's the only way to move the needle. But if you are willing to make the investment in this 12 week programme, you will see change...
to START YOUR BUSINESS WITH CONFIDENCE
you need
everything
The encore programME
includes
The encore programme includes everything you need TO START YOUR OWN BUSINESS
Book an appointment with me to discuss your seat on the next Encore Partnership Programme.
call me →
Feeling more balanced, rested, and in alignment
Creating and sustaining processes and systems for added efficiency.
Building an AI dream team that will ensure you operate in your zone of genius.
Attracting your dream clients and working on projects that light you up.
Building a system that will make it easy to do this on your own.
Creating a life-changing business.
If you want this to be the year that you finally commit to:
This is a 12 week programme, but if you start it and realise it isn't for you, then you can stop the programme and request your money back. No questions asked.
Try it for 15 days
Get your money back if it didn’t serve you.
money back guarantee
100%
You are ready to back yourself
YOU'RE NOT WILLING TO DO THE WORK
You're not up for running your own show
You're not willing to invest in yourself
not
It's probably for you if...
you want to learn at a quick pace
YOu ARE an expert in your INDUSTRY
is
This for you if:
Let's do this now.
SO WHAT ARE YOU WAITING FOR?
For full 12 week programme. Paid in 3 instalments 4 weeks apart.
The AI Advantage Toolkit™
The Encore Network™
The Encore Library™
The Encore Programme™
The Encore Diagnostic™ & Verdict™
The AI Advantage Toolkit
The Encore Network
The Encore Library
The Encore Programme
The Encore Diagnostic
The AI Advantage Toolkit™
The Encore Network™
The Encore Library™
The Encore Programme™
The Encore Diagnostic™ & Verdict™
The AI Advantage Toolkit
1 Payment of £2500
One Payment
3 Payments of £850
The Encore Network
The Encore Library
The Encore Programme
The Encore Diagnostic
Payment Plan
select the plan that works for you:
No. The AI Advantage™ runs two tracks, one for complete beginners and one for people already using AI tools. You'll be matched to the right level, so you're always building real skill, never starting behind or bored ahead.
Do I need any tech or AI experience to keep up?
You don't need one yet. The first step, the Next Move™ Workshop, is designed specifically to uncover where your experience has real commercial value, so you leave with one opportunity worth testing, not a blank page.
Do I need a business idea already, or does the programme help me find one?
Doing a call with me should ensure you are on the right path, but you've got 15 days from cohort start to try it properly. That's two weeks of sessions. If it isn't working for you, stop the programme and request a refund, no questions asked. This is a decision you can make with confidence, not one you're locked into.
What if I start and realise it isn't right for me?
Neither is required first. If you already know what you're building and just want the structure and support to build it, you can enrol directly into The Encore Programme™ without the earlier steps.
Do I need to start with the workshop or diagnostic, or can I go straight into the programme?
Yes. The Encore Diagnostic™ works as a standalone step if you just need clarity on whether your idea stacks up. If you go on to join the Programme afterwards, what you paid for the Diagnostic is credited straight off the cost.
Can I do the Diagnostic without committing to the full programme?
The Next Move™ Workshop helps you find the opportunity. The Encore Diagnostic™ pressure-tests it before you commit. The Encore Programme™ is where you build it, over 12 weeks, with full support and structure behind you.
What's the difference between the free workshop, the diagnostic and the programme?
Not at all. Some clients arrive after a redundancy, others simply know their current role has stopped fitting who they've become. Whether that is corporate employment or a different business, what matters is that you're ready to build something that reflects your experience, not what triggered the decision to start.
Is this only for people who've been made redundant or closed a business?
THE FAQ
ENCORE
“ The word shouted by the audience
to demand more..”